Elliott McKnight https://elliottmcknight.com Elliott McKnight Tue, 24 Jun 2025 00:33:23 +0000 https://elliottmcknight.com en Nav https://elliottmcknight.com/Nav Thu, 02 Jul 2020 18:30:35 +0000 Elliott McKnight https://elliottmcknight.com/Nav ︎AI ︎XR ︎Creative Direction ︎Event Production︎Graphic Design <img width="1949" height="543" width_o="1949" height_o="543" data-src="https://freight.cargo.site/t/original/i/d668bc16f7b3c88d4930b8d25f3504e0c89e3fa01a6d487acc69f7d95ba1f153/Logo-1300x-1.png" data-mid="76331212" border="0" src="https://freight.cargo.site/w/1000/i/d668bc16f7b3c88d4930b8d25f3504e0c89e3fa01a6d487acc69f7d95ba1f153/Logo-1300x-1.png" /> <img width="1500" height="1500" width_o="1500" height_o="1500" data-src="https://freight.cargo.site/t/original/i/03e18ab090739b205bfc75d7d7d3b30bf61ef132cdc5a663653cad636cd4c849/CamKirkStudiosLogo_Transparent-05-7.png" data-mid="134809500" border="0" src="https://freight.cargo.site/w/1000/i/03e18ab090739b205bfc75d7d7d3b30bf61ef132cdc5a663653cad636cd4c849/CamKirkStudiosLogo_Transparent-05-7.png" /><img width="1196" height="310" width_o="1196" height_o="310" data-src="https://freight.cargo.site/t/original/i/ec2bf64425337f57919e9049407b698d9bf045bfd7faeac8aa33639f2b8c0ea3/original_d16e8ac76eea54905dc3eb13cf6de12d.png" data-mid="161630996" border="0" src="https://freight.cargo.site/w/1000/i/ec2bf64425337f57919e9049407b698d9bf045bfd7faeac8aa33639f2b8c0ea3/original_d16e8ac76eea54905dc3eb13cf6de12d.png" /> links https://elliottmcknight.com/links Mon, 05 Feb 2024 18:11:35 +0000 Elliott McKnight https://elliottmcknight.com/links Newsletter&nbsp; Art Practice Instagram Portfolio AI https://elliottmcknight.com/AI Tue, 24 Jun 2025 00:33:23 +0000 Elliott McKnight https://elliottmcknight.com/AI Project: Editorial AI Styling High-Fashion Hair Campaign <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/e70f64ab0b98cd325c67cb36e77454b088c33394fdcc3d07ddea038b1778d838/u2647595442_Create_a_photorealistic_high-resolution_editorial_5a6af27d-f2f8-4739-8857-9132ade99755_1.png" data-mid="234945205" border="0" src="https://freight.cargo.site/w/1000/i/e70f64ab0b98cd325c67cb36e77454b088c33394fdcc3d07ddea038b1778d838/u2647595442_Create_a_photorealistic_high-resolution_editorial_5a6af27d-f2f8-4739-8857-9132ade99755_1.png" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/1ce3ea44f9eb1e8eb84654e1ed33d0780c961d21d392262563bb1399e5ef8e71/u2647595442_Create_a_photorealistic_high-resolution_editorial_6cd5420b-9ce5-4492-8ced-371f6b1fd3e9_1-2.png" data-mid="234945207" border="0" src="https://freight.cargo.site/w/1000/i/1ce3ea44f9eb1e8eb84654e1ed33d0780c961d21d392262563bb1399e5ef8e71/u2647595442_Create_a_photorealistic_high-resolution_editorial_6cd5420b-9ce5-4492-8ced-371f6b1fd3e9_1-2.png" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/d5c9e1ecffdb3486033da386d3e405d04a8819db4a4f14aaec9da16adacdf630/u2647595442_Create_a_photorealistic_high-resolution_editorial_6cd5420b-9ce5-4492-8ced-371f6b1fd3e9_0-2.png" data-mid="234945206" border="0" src="https://freight.cargo.site/w/1000/i/d5c9e1ecffdb3486033da386d3e405d04a8819db4a4f14aaec9da16adacdf630/u2647595442_Create_a_photorealistic_high-resolution_editorial_6cd5420b-9ce5-4492-8ced-371f6b1fd3e9_0-2.png" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/85e4c27ada27ce8ec0c7e4ca993be22cd45c4d3c9ba69e617e4f13bb2e6f3fab/u2647595442_Create_a_photorealistic_high-resolution_editorial_6cd5420b-9ce5-4492-8ced-371f6b1fd3e9_2-2.png" data-mid="234945208" border="0" src="https://freight.cargo.site/w/1000/i/85e4c27ada27ce8ec0c7e4ca993be22cd45c4d3c9ba69e617e4f13bb2e6f3fab/u2647595442_Create_a_photorealistic_high-resolution_editorial_6cd5420b-9ce5-4492-8ced-371f6b1fd3e9_2-2.png" /> Brands need to visulaize campaign aesthetics fast, but styling shoots are expensive and time consuming. I used a multi-tool AI pipeline to prototype a photorealistic campaign concept showcasing editorial hair styling and accessoring layering, without a physical set or model. My process was taking an Alpha Prompt from ChatGPT, generating images in MidJourney and finally generating short videos in Runway.This system helps fashion, beauty, and lifestylecampaign direction before investing in real-world production. It builds faster alignment between creative directors, stylists, and producers. Project: Prototype Campaign Visuals Using AI – Black Women in Tennis <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/70791ef75990021cde8b17e1f85b211a219a128b713885ee0ec27fdb751df89b/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_0-2.png" data-mid="234944980" border="0" src="https://freight.cargo.site/w/1000/i/70791ef75990021cde8b17e1f85b211a219a128b713885ee0ec27fdb751df89b/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_0-2.png" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/1b52fc4cd2f1137b83582be28f8bb334e04ba1b5c8f97044c4ab86cb554dcfbd/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_1-2.png" data-mid="234944981" border="0" src="https://freight.cargo.site/w/1000/i/1b52fc4cd2f1137b83582be28f8bb334e04ba1b5c8f97044c4ab86cb554dcfbd/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_1-2.png" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/0d89c07a8357daa5d66ca79627d144a6f4dc440b16c85b6b46f1667c9649e300/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_2-2.png" data-mid="234944982" border="0" src="https://freight.cargo.site/w/1000/i/0d89c07a8357daa5d66ca79627d144a6f4dc440b16c85b6b46f1667c9649e300/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_2-2.png" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/978a64e9b95dcc96f1c456b862db3fcdd7740b9536c424fdbee1b017ac92b4b3/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_3-2.png" data-mid="234944983" border="0" src="https://freight.cargo.site/w/1000/i/978a64e9b95dcc96f1c456b862db3fcdd7740b9536c424fdbee1b017ac92b4b3/u2647595442_Create_a_cinematic_photorealistic_editorial_image_1f4cd2f3-6198-4182-838c-abeb76af1c6a_3-2.png" /> Brands waste weeks planning visual campaigns that fall flat. Most teams don’t have time or budget to validate ideas before production.I wanted to test how quickly I could simulate a culturally-resonant campaign direction using AI tools — from prompt to video — in under 48 hours. My process was creating an Alpha Prompt in ChatGPT, generating images in MidJourney, and developing short videos in Runway. Created 4 high-quality visuals + 3 motion tests, posted them to social media to guage response.Visuals sparked conversations, proved feasibility of rapid concept testing. Showcased creative direction without touching a camera. Spatial Storytelling https://elliottmcknight.com/Spatial-Storytelling Wed, 08 Nov 2023 19:22:46 +0000 Elliott McKnight https://elliottmcknight.com/Spatial-Storytelling I create multi-sensory experiences that move people emotionally, physically, and culturally. From spatial sound environments and 3D worlds to IRL activations and conceptual installations, my work transforms storytelling into something you can step into. Project: Psalms for Black Girls VR Commissioned by Fulton County Arts &amp; Culture and Public Art Future Lab, this project translated Shanequa Gay’s powerful exhibition Psalms for Black Girls into a 360° VR experience. Captured at the Emma Darnell Aviation Museum, the immersive piece preserves the intimacy, symbolism, and emotional depth of the original installation. Designed for Meta Quest and YouTube VR, the experience extends the exhibit’s impact beyond the gallery, making it accessible to schools, libraries, and community partners across Fulton County. Project: The Casspir Project in VR Created an immersive virtual reality experience showcasing the Casspir Project - a transformed military vehicle covered in thousands of glass beads by artist Ralph Ziman. The project's challenge was making the vehicle's intricately decorated but inaccessible interior viewable to the public. Developed a comprehensive 360° virtual tour combining exterior views, detailed interior captures, and gallery context, optimized for both Meta Quest headsets and YouTube VR. Project: Small World Small World is a VR vlog series as a gateway to experience places, stories, and adventures in a whole new perspective! Shot in stunning 360-degree video, we take you from the realms of your imagination to the reality that you can virtually touch! Project: Spheres "Spheres" is a live immersive experience that focuses on educational workshops and creative activations related to 360 cameras and VR. The first and second installments were successful, attracting 700 and nearly 1,000 attendees, respectively. We’ve utilized VR headsets to showcase immersive art and host VR gaming tournaments. Project: Sonic Room Music often takes a backseat to other forms of communication, lacking dedicated venues like theaters for films. It is typically an additive rather than an essential component to experiences, heard in passing or as background noise. While streaming platforms offer convenience, they compromise audio quality. Live concerts can be costly, limiting access. There is a need for a widely adopted, immersive music experience that honors the artist’s intention. By creating a hi-fi audio experience, we aim to provide a dedicated space where music can be truly appreciated, conveying its full depth and artistry. Project: Black Imagination Spatial Environment The Institute of Black Imagination is an international non-profit organization advancing education, policy, practice, and funding for the ascension of the black and brown creative class. I developed a Spatial environment for Black Imagination to give their users a VR environment for their users to interact. Click here to view. Project: Kickchella AR Filter Project: Ask Cam Filter Project: Omar Mitchell Gallery Filter Project: 3D Virtual Tour of El Malo Creative Direction https://elliottmcknight.com/Creative-Direction Wed, 08 Nov 2023 19:25:07 +0000 Elliott McKnight https://elliottmcknight.com/Creative-Direction I lead the development of visual systems, brand narratives, and campaign experiences that bring clarity, emotion, and culture to the forefront. From concept to execution, my work aligns creative vision with strategic intent. Designing how ideas show up, move, and resonate across platforms. Project: The Creative Corporate Website <img width="3024" height="1890" width_o="3024" height_o="1890" data-src="https://freight.cargo.site/t/original/i/683866024538eae2657c66b984a8bb1913dd923ca01af9f3c817f3ce88f10a1b/Screenshot-2025-06-01-at-6.42.58PM.png" data-mid="234014553" border="0" src="https://freight.cargo.site/w/1000/i/683866024538eae2657c66b984a8bb1913dd923ca01af9f3c817f3ce88f10a1b/Screenshot-2025-06-01-at-6.42.58PM.png" /> <img width="3024" height="1890" width_o="3024" height_o="1890" data-src="https://freight.cargo.site/t/original/i/9ca5cbee69f7e33f41d38aabed6bc27112ae9dd9e2f5d100b63bd33c5ed1650f/Screenshot-2025-06-01-at-6.47.49PM.png" data-mid="234014552" border="0" src="https://freight.cargo.site/w/1000/i/9ca5cbee69f7e33f41d38aabed6bc27112ae9dd9e2f5d100b63bd33c5ed1650f/Screenshot-2025-06-01-at-6.47.49PM.png" /> <img width="3024" height="1890" width_o="3024" height_o="1890" data-src="https://freight.cargo.site/t/original/i/9b4e81e685ee9016d07894f937c194a5ed64c0dec87709f999a722c375e87a6e/Screenshot-2025-06-01-at-7.35.22PM.png" data-mid="234014557" border="0" src="https://freight.cargo.site/w/1000/i/9b4e81e685ee9016d07894f937c194a5ed64c0dec87709f999a722c375e87a6e/Screenshot-2025-06-01-at-7.35.22PM.png" /> <img width="3024" height="1890" width_o="3024" height_o="1890" data-src="https://freight.cargo.site/t/original/i/827c2e1658aa73e45cb674a8c9cc6aa6526f730428ea8c9a0c50beced21155b3/Screenshot-2025-06-01-at-6.48.27PM.png" data-mid="234014554" border="0" src="https://freight.cargo.site/w/1000/i/827c2e1658aa73e45cb674a8c9cc6aa6526f730428ea8c9a0c50beced21155b3/Screenshot-2025-06-01-at-6.48.27PM.png" /> I partnered with The Creative Corporate to design a site that acts like a guided experience. Visitors choose one of two career development paths—Design Your Career or Brand Your Brilliance—and move through an intentional, strategy-led experience that mirrors the brand’s coaching philosophy. I led the full process from initial discovery to final launch, combining strategic insight, UX planning, and clean interaction design to create a site that feels like a personal journey. Project: CRVA Love Notes 2024 Project: Fulton County Arts &amp; Culture Public Art Futures Lab Project: MTN DEW Real Change Challenge <img width="800" height="1001" width_o="800" height_o="1001" data-src="https://freight.cargo.site/t/original/i/b40431ae40062d1dfecc6e87df7a04a125e6b757257bc241f79879e9d3c34bff/64e0484f4ada8a57fa45e918_cOLD20STEEL-p-800.jpg" data-mid="234140244" border="0" src="https://freight.cargo.site/w/800/i/b40431ae40062d1dfecc6e87df7a04a125e6b757257bc241f79879e9d3c34bff/64e0484f4ada8a57fa45e918_cOLD20STEEL-p-800.jpg" /> <img width="800" height="934" width_o="800" height_o="934" data-src="https://freight.cargo.site/t/original/i/4046aae63b698801ebafe8b75b911ec146feef79c1f2c8a085a67a1bc8cdf718/64e0484f4ada8a57fa45e914_onE20SHOT-p-800.jpg" data-mid="234140266" border="0" src="https://freight.cargo.site/w/800/i/4046aae63b698801ebafe8b75b911ec146feef79c1f2c8a085a67a1bc8cdf718/64e0484f4ada8a57fa45e914_onE20SHOT-p-800.jpg" /> <img width="5504" height="8256" width_o="5504" height_o="8256" data-src="https://freight.cargo.site/t/original/i/1f046d1eecce6b0bbaba00aa3f629dc82da25294d871b6c4c8c1ef81350ea97f/BTS_gameday_Oneshot_206.JPG" data-mid="234140270" border="0" src="https://freight.cargo.site/w/1000/i/1f046d1eecce6b0bbaba00aa3f629dc82da25294d871b6c4c8c1ef81350ea97f/BTS_gameday_Oneshot_206.JPG" /> <img width="688" height="1032" width_o="688" height_o="1032" data-src="https://freight.cargo.site/t/original/i/498ec0d4c196b1df0b88744139d6ba3800e35d12de623320439cc57ecc44e8b5/64e0484f4ada8a57fa45e93f_rsz_hbcugame_bts2_808.png" data-mid="234140268" border="0" src="https://freight.cargo.site/w/688/i/498ec0d4c196b1df0b88744139d6ba3800e35d12de623320439cc57ecc44e8b5/64e0484f4ada8a57fa45e93f_rsz_hbcugame_bts2_808.png" /> As Brand Strategist, I helped lead the creative direction and $1M prize pool, activating a new generation of Black collegiate gamers. My contributions included audience strategy, cultural positioning, and campaign execution, ensuring every touchpoint aligned with both Mountain Dew’s brand values and the lived experience of our target community. I worked cross-functionally with designers, content producers, and partner agencies to develop branded assets, influencer touchpoints, and IRL activations. In 2023, we brought the campaign to life at Dream Con, delivering an immersive experience for 20,000+ attendees in collaboration with RDCWorld. The activation deepened DEW’s cultural relevance while elevating Cxmmunity’s role in bridging brand innovation with meaningful impact. Project: House of Hoops Beat ‘Em Challenge HBCU Esports partnered with House of Hoops to host a series of challenges that would send one HBCU student to an all-expense paid All-Star Weekend ‘23 in Salt Lake City. Pairing one gamer with one student, winner takes all!&nbsp; Project: KICKCHELLA <img width="1428" height="1378" width_o="1428" height_o="1378" data-src="https://freight.cargo.site/t/original/i/414b653d40a7528a453af843b496f79530b66c4b401b48a4b90af2bf83c940ac/Screen-Shot-2022-07-10-at-1.14.14-PM.jpeg" data-mid="196398040" border="0" src="https://freight.cargo.site/w/1000/i/414b653d40a7528a453af843b496f79530b66c4b401b48a4b90af2bf83c940ac/Screen-Shot-2022-07-10-at-1.14.14-PM.jpeg" /> <img width="1282" height="1282" width_o="1282" height_o="1282" data-src="https://freight.cargo.site/t/original/i/d57bd3a1e92f100a6c6215b0bd593349ba69802cf2033f8a881203d01c3345d4/original_3479a2cea6c134ee418571b3885620f3-1.jpeg" data-mid="196398037" border="0" src="https://freight.cargo.site/w/1000/i/d57bd3a1e92f100a6c6215b0bd593349ba69802cf2033f8a881203d01c3345d4/original_3479a2cea6c134ee418571b3885620f3-1.jpeg" /> KICKCHELLA is an experiential convention for sneaker buyers, sellers, traders, and curious minds.Project: Studio Sessions Studio Sessions is a visual series interviewing the leading voices in music accompanied by a staff-selected playlist. Artist interviews are conducted to captivate the story of our favorite artists, undercover and established, while highlighting their come up and revealing interesting facts and tips to success.&nbsp; Project: Two Is Better Than One Campaign Cam Kirk Studios began a promotion that allowed clients to book their second hour at the studio half off. We developed a marketing campaign to attract clients to utilize this promotion. Project: Black Creative Power <img width="2500" height="3125" width_o="2500" height_o="3125" data-src="https://freight.cargo.site/t/original/i/bfd728e2db896282ca133f099360e5b9d81672ea10e7e98778d5f98a70ce3698/antoine.jpg" data-mid="196394919" border="0" src="https://freight.cargo.site/w/1000/i/bfd728e2db896282ca133f099360e5b9d81672ea10e7e98778d5f98a70ce3698/antoine.jpg" /> <img width="2158" height="2697" width_o="2158" height_o="2697" data-src="https://freight.cargo.site/t/original/i/bcaa6fe5934ecf9d65ac5a65a17420a729613a65e44317f414ad5edaec7e132b/ryder-edits-3.jpg" data-mid="196394955" border="0" src="https://freight.cargo.site/w/1000/i/bcaa6fe5934ecf9d65ac5a65a17420a729613a65e44317f414ad5edaec7e132b/ryder-edits-3.jpg" /> <img width="2500" height="3125" width_o="2500" height_o="3125" data-src="https://freight.cargo.site/t/original/i/16418acd5a886faf43de4683bd83a64c9a46c918a3c7d57747cafffe8ca0c69d/SIENA.jpg" data-mid="196394981" border="0" src="https://freight.cargo.site/w/1000/i/16418acd5a886faf43de4683bd83a64c9a46c918a3c7d57747cafffe8ca0c69d/SIENA.jpg" /> <img width="2500" height="3125" width_o="2500" height_o="3125" data-src="https://freight.cargo.site/t/original/i/53df626332632ef53381fc146d01959978a52af3c60f8e71a4db138d69299147/trap.jpg" data-mid="196394987" border="0" src="https://freight.cargo.site/w/1000/i/53df626332632ef53381fc146d01959978a52af3c60f8e71a4db138d69299147/trap.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/acd72fa5eef4fdfc66cca58f295bb85c15c0a68b078ab25bd4fa13bc6fe8bb6c/antoine-manning-thumbnail.jpeg" data-mid="196395310" border="0" src="https://freight.cargo.site/w/1000/i/acd72fa5eef4fdfc66cca58f295bb85c15c0a68b078ab25bd4fa13bc6fe8bb6c/antoine-manning-thumbnail.jpeg" />For Black History Month, Cam Kirk Studios decided to create product that reflected the postive impact black creatives have had since the civil rights movement.&nbsp; We spoke with four influencers who are breaking barriers in different industries about the power they hold as pillars in the creative world. Project: Night School Night School is a free, multidisciplinary creative workshop where aspiring creative entrepreneurs learn, connect, and engage with established professionals in their respective fields of interest. Project: The Omar Mitchell Gallery The Omar Mitchell Gallery is an homage to Atlanta photographer and designer Chilly-O. Over the years, Chilly-O has been highly regarded as a mentor and trailblazer within the art industry, maintaining a reputation as a positive influence for creatives. In his honor, The Omar Mitchell Gallery will serve as a platform and launching pad for the art community.Each quarter, Cam Kirk Studios selects a new artist to showcase from an application pool. With each selection, the studio allows the artist to showcase their work inside of the private suite and receive free studio time during their residency. Selects also have the opportunity to sell their work to interested parties while also having an artist launch event. Project: Camera Care Kit The Camera Care Kit is an essential to photographers for cleaning camera lenses and optical equipment. The kit includes 8 different care tools to keep your camera lenses spotless and fully functional. This kit is useful for photographers of all expertise and is compatible with all lens models. The kit can easily be stored in a camera bag making it ideal for traveling creatives. It was my responsibility to lead on creative direction for the marketing of the camera care kit. Along with that, I lead on building the pipeline to multiple retail partners such as Walmart, Amazon, Social Status, PPR and KEH. Project: The Crew League The Crew League is a First-of-Its-Kind unscripted reality competition series where celebrities and their "crews" face off against each other for bragging rights and a grand prize!For season 4, Cam Kirk Studios and The Crew League parternered for attendees to experience a photobooth installation.&nbsp; Project: Camk Kirk Studios’ 5 Year Anniversary Project: Back To School Campaign For back to school time, we created a marketing campaign to drive studio bookings for college students. We incorporated and represented every college located in Atlanta and gave each school a specific discount code in order to track metrics. Project: Midterm Elections Campaign Oftentimes, many voters are not aware of the impact of each seat or position during midterms. To make this information as accesible as possible, we developed a campaign that breaks down every position and how to vote. Project: NIKE Waffle One (TWG) Campaign <img width="5258" height="5460" width_o="5258" height_o="5460" data-src="https://freight.cargo.site/t/original/i/0c7c2d8f919d7ec8c880d4b06f81c37d4fdb75ab0048346bf253afdf21933303/waffle_713.jpg" data-mid="196397860" border="0" src="https://freight.cargo.site/w/1000/i/0c7c2d8f919d7ec8c880d4b06f81c37d4fdb75ab0048346bf253afdf21933303/waffle_713.jpg" /> <img width="3568" height="6458" width_o="3568" height_o="6458" data-src="https://freight.cargo.site/t/original/i/2b39a6179a399e03243d452726565b5b320b80e21eb90f97c72495abff053e72/waffle_1383.jpg" data-mid="196397900" border="0" src="https://freight.cargo.site/w/1000/i/2b39a6179a399e03243d452726565b5b320b80e21eb90f97c72495abff053e72/waffle_1383.jpg" /> <img width="3840" height="5760" width_o="3840" height_o="5760" data-src="https://freight.cargo.site/t/original/i/0c9cda33e3cfbadfbd86bc835e53d0d40bc73bbd5d0c7fb8bef512a7bcb87c04/030A7094.jpg" data-mid="196397778" border="0" src="https://freight.cargo.site/w/1000/i/0c9cda33e3cfbadfbd86bc835e53d0d40bc73bbd5d0c7fb8bef512a7bcb87c04/030A7094.jpg" /> <img width="5760" height="3840" width_o="5760" height_o="3840" data-src="https://freight.cargo.site/t/original/i/1aa472dc2618138f9fde113d1c862df69a1a93bba12300107452157393453ee9/030A6875.jpg" data-mid="196397899" border="0" src="https://freight.cargo.site/w/1000/i/1aa472dc2618138f9fde113d1c862df69a1a93bba12300107452157393453ee9/030A6875.jpg" /> <img width="5760" height="3840" width_o="5760" height_o="3840" data-src="https://freight.cargo.site/t/original/i/fadbf4d573436cb303efb19caaee1da1c785c5264b35d61536b72ccd43fd0bde/030A7070.jpg" data-mid="196397897" border="0" src="https://freight.cargo.site/w/1000/i/fadbf4d573436cb303efb19caaee1da1c785c5264b35d61536b72ccd43fd0bde/030A7070.jpg" /> <img width="2500" height="3726" width_o="2500" height_o="3726" data-src="https://freight.cargo.site/t/original/i/a5c2b742c5481fed017afeb03f4bd065603786824c7c4cd08b476b9e5755784c/waffle_322.jpeg" data-mid="196397886" border="0" src="https://freight.cargo.site/w/1000/i/a5c2b742c5481fed017afeb03f4bd065603786824c7c4cd08b476b9e5755784c/waffle_322.jpeg" /> <img width="2500" height="3371" width_o="2500" height_o="3371" data-src="https://freight.cargo.site/t/original/i/f0b5494386cc6bda67be0cf9f91249b13d4c4c479455afe7f13b1401ea922b77/waffle_176.jpeg" data-mid="196397876" border="0" src="https://freight.cargo.site/w/1000/i/f0b5494386cc6bda67be0cf9f91249b13d4c4c479455afe7f13b1401ea922b77/waffle_176.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/b7e252c664818b0ce789e73379ee50182d0b8f7d10d8cf4b8c81d5f9ac6cfd2a/030A6875.jpeg" data-mid="196397874" border="0" src="https://freight.cargo.site/w/1000/i/b7e252c664818b0ce789e73379ee50182d0b8f7d10d8cf4b8c81d5f9ac6cfd2a/030A6875.jpeg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/9d77444068499cf863836b03a35be0e095c089cc3030cadbe79a1554bb5bfefc/030A6963.jpeg" data-mid="196397873" border="0" src="https://freight.cargo.site/w/1000/i/9d77444068499cf863836b03a35be0e095c089cc3030cadbe79a1554bb5bfefc/030A6963.jpeg" /> <img width="3163" height="4745" width_o="3163" height_o="4745" data-src="https://freight.cargo.site/t/original/i/ac0b5a186ea959463b626df9b826e4edb6ba3dde18d1e3b0496f8c952df18598/030A6996.jpg" data-mid="196397857" border="0" src="https://freight.cargo.site/w/1000/i/ac0b5a186ea959463b626df9b826e4edb6ba3dde18d1e3b0496f8c952df18598/030A6996.jpg" /> Built from a timeless classic and the essence of modern coveted silohuettes, The Nike Waffle One is feuled by decades of passionate stories of each consumer’s love for the culture. Nike and The Whitaker Group have come together for an exclusive release of the Waffle One. For the campaign, the goal was to highlight local champions in the Atlanta market. &nbsp; Project: The Publik Library <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/32dcfa2b164fe5a08cc3d79b3ad2b4364f449eebff879969b3aa6aa56d8601af/bf-02-stories-04.png" data-mid="196398722" border="0" src="https://freight.cargo.site/w/1000/i/32dcfa2b164fe5a08cc3d79b3ad2b4364f449eebff879969b3aa6aa56d8601af/bf-02-stories-04.png" /> <img width="1280" height="1280" width_o="1280" height_o="1280" data-src="https://freight.cargo.site/t/original/i/15a636b7fd50b6591d8c3a7a4395b37380116cbd8a842cc1095910e75f86d73f/bf-02-gfb-02.png" data-mid="196398733" border="0" src="https://freight.cargo.site/w/1000/i/15a636b7fd50b6591d8c3a7a4395b37380116cbd8a842cc1095910e75f86d73f/bf-02-gfb-02.png" /> <img width="1280" height="1280" width_o="1280" height_o="1280" data-src="https://freight.cargo.site/t/original/i/e938bfcf101e5af34851ead2726789fd54e441c2664326dbb6a96c0a3e3b87be/bf-02-gfb-00.png" data-mid="196398732" border="0" src="https://freight.cargo.site/w/1000/i/e938bfcf101e5af34851ead2726789fd54e441c2664326dbb6a96c0a3e3b87be/bf-02-gfb-00.png" /> <img width="2470" height="1584" width_o="2470" height_o="1584" data-src="https://freight.cargo.site/t/original/i/fc87de93913b70be8ab5ba07ccc487c7b383955947d632fd066182b43d01f095/Screen-Shot-2020-11-09-at-6.39.46-PM.png" data-mid="196398744" border="0" src="https://freight.cargo.site/w/1000/i/fc87de93913b70be8ab5ba07ccc487c7b383955947d632fd066182b43d01f095/Screen-Shot-2020-11-09-at-6.39.46-PM.png" /> The Publik Library is a creative accessibility project initiated by School, Educated Guess, and research + development. Leveraging Google Drive, our team created ‘The Stacks’ in order to publicly archive digital items recommended by working creatives for anyone to dig through and find inspiration. Those things (books, films, videos, art, lectures, places, and people) are organized into cards bearing the names of creatives who’ve filled them. The goal is to create an ever-evolving repository of inputs and inspirations that can offer an ever-growing source of insights for young creatives and lifelong students. Quarterly, we host a ‘Book Fair’ where selected contributors to ‘The Stacks’ talk about the inputs and inspirations that have had a significant impact on their lives and careers. Color & Material Design https://elliottmcknight.com/Color-Material-Design Wed, 08 Nov 2023 19:31:39 +0000 Elliott McKnight https://elliottmcknight.com/Color-Material-Design Client: Pensole Lewis College + TimberlandProject: PLC DiverCity <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/20b4696a22b31f5d7b85302e87bb12605ab957befbd9523c355a42afe3255e3d/Cover-Page-14.png" data-mid="196306224" border="0" src="https://freight.cargo.site/w/1000/i/20b4696a22b31f5d7b85302e87bb12605ab957befbd9523c355a42afe3255e3d/Cover-Page-14.png" /> Out of hundreds of applicants I was selected&nbsp;in a group of 16 students for a five-week online program with VFCorp and Pensole Lewis College.&nbsp; I worked as a color and material designer in a team of 3. One apparel designer and one accesories designer. We worked directly on a project for Timberland by reimagining what Timberland will look like for the next 50 years to come.Problems:Adaptive Modular Attire: How can we provide our Creative Artisan with a versatile modular wardrobe that effortlessly transitions between work, commute, social engagements, and outdoor adventures, all while ensuring durability and performance for Fall/Winter '24?Elevated Safety Essentials: How can we craft stylish, innovative safety accessories – including safety glasses, ear plugs, and gloves – that not only prioritize protection during work but also resonate with the aesthetic sensibilities of the Creative Artisan? It was my responsibility to develop the target consumer, sustainable POV, design langua the color palette and materials palette. Below is a recap of the project.&nbsp; <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/538ad03bd05008b33efb92ec535d4aee2e2be89976152e0999aba8079a58ace0/Cover-Page.png" data-mid="196305787" border="0" src="https://freight.cargo.site/w/1000/i/538ad03bd05008b33efb92ec535d4aee2e2be89976152e0999aba8079a58ace0/Cover-Page.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/96bf03721f29c27b5885b7672979aa6637d5d42552ee9d7643750f360ce92324/Cover-Page-2.png" data-mid="196306211" border="0" src="https://freight.cargo.site/w/1000/i/96bf03721f29c27b5885b7672979aa6637d5d42552ee9d7643750f360ce92324/Cover-Page-2.png" /> Timberland Consumer PitchMeet Christine Espinal: A 24-year-old Dominican maestra of set design working at Lichen NYC. Our creative artisan. You may be asking yourself, well what does that mean? Well instead of just telling you, we want to bring you into a day in the life of Christine. Her apartment in Bushwick is a tapestry of her life—eclectic yet organized. As she opens her rustic wooden door, aged with character, she hangs her Timberland overalls on a hook. This isn't just a statement piece; it's a chameleon, much like her. The aroma of sandalwood greets her, filling the entire room. When dawn breaks, Christine is already in her element. Early morning cardio is her ritual, a practice she follows religiously. Post-exercise, she luxuriates in the warmth of a sauna, savoring a sip of invigorating green tea. Emerging from the cocoon of her home, she takes the J train at Kosciuszko St. Christine wears her Timberland pants. Her sketchbook, filled with designs and visions, rests inside her Timberland tote. It's a bag that effortlessly blends utility with style, equipped to hold her iPad, a ruler, and a tape measurer. A triple waist belt, cinches her pants, the compartments holding lip gloss and small tools, each item a testament to her layered life. By noon, she finds herself enveloped by the ambiance of the Brooklyn Roasting Company on Jay Street. Taylor, the barista, who knows Christine by name, would prepare her favorite, the Flat White, forming a velvety shape of the Dominican Republic in the foam. Every detail in the café, from the industrial décor to the leather couch she's seated on, resonates with her aesthetic. Later, Christine takes the 2 train to arrive at Sunset Complex, a Brooklyn warehouse. She unzips her Timberland tote, as her hands reach for the tape measurer, Jordan Ward, the music artist, makes a last-minute request. With grace and precision, Christine adjusts the set, her Timberland products adapting to her needs just as she adapts to her ever-changing environment. As twilight descends upon the city, Christine walks through Prospect Park to pick flowers and retreats to her apartment. On her worktable, a laptop runs Blender, next to sketches and doodles. In the background you can hear the sounds of Jungle’s new album on vinyl. Christine embodies the Timberland spirit of the 'Creative Artisan.' Our new collection doesn't just dress her; it lives with her. It's in the bag that carries her tools of trade, the jacket that morphs according to her needs, and the pants that are as dynamic as her life. In championing Christine, we're not just paying homage to Timberland's past; we're carving a path to its future—a future that's as adaptive, stylish, and sustainable as the artisans we serve. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/82d704bbf99169a1235bdacece06d3f7964c5d0b6798a142b7fc7101f27ad08d/Cover-Page-3.png" data-mid="196306212" border="0" src="https://freight.cargo.site/w/1000/i/82d704bbf99169a1235bdacece06d3f7964c5d0b6798a142b7fc7101f27ad08d/Cover-Page-3.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6f51de468f181fdadecbd8540163ad65b3b7e719591d6f9d6dc7340f052fd26c/Cover-Page-4.png" data-mid="196306214" border="0" src="https://freight.cargo.site/w/1000/i/6f51de468f181fdadecbd8540163ad65b3b7e719591d6f9d6dc7340f052fd26c/Cover-Page-4.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/745b3c5ed3400c71b119339d488f7841896c361038bccacd8a6870e4571c542a/Cover-Page-6.png" data-mid="196306216" border="0" src="https://freight.cargo.site/w/1000/i/745b3c5ed3400c71b119339d488f7841896c361038bccacd8a6870e4571c542a/Cover-Page-6.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/14785480019beabac7edc704702324784d86ca1e7f5c288771a3f47d3c067152/32.png" data-mid="196306199" border="0" src="https://freight.cargo.site/w/1000/i/14785480019beabac7edc704702324784d86ca1e7f5c288771a3f47d3c067152/32.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e8638baea03d7ed7c0c90023730433186669a9fdf6629d815a77d34464d2d1a0/33.png" data-mid="196306201" border="0" src="https://freight.cargo.site/w/1000/i/e8638baea03d7ed7c0c90023730433186669a9fdf6629d815a77d34464d2d1a0/33.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cbe12e072eed7ea713bdc8f032b076bb293ad805860f25c0e000eebd2c59e44c/34.png" data-mid="196306202" border="0" src="https://freight.cargo.site/w/1000/i/cbe12e072eed7ea713bdc8f032b076bb293ad805860f25c0e000eebd2c59e44c/34.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9f65ebbc110bfff802e5e9b3b3dafdc24a5c0527469aff10a8bdc576a6ffe5ae/51.png" data-mid="196306207" border="0" src="https://freight.cargo.site/w/1000/i/9f65ebbc110bfff802e5e9b3b3dafdc24a5c0527469aff10a8bdc576a6ffe5ae/51.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8f3e4b71a9711592bce5bb7e655c2080514f46eef61f797f6799478922fac148/47.png" data-mid="196306206" border="0" src="https://freight.cargo.site/w/1000/i/8f3e4b71a9711592bce5bb7e655c2080514f46eef61f797f6799478922fac148/47.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/50b99047f12aa37b1f4a39c560f621333195e8e8e8baaa7cc17001e1283d3510/Cover-Page-10.png" data-mid="196305899" border="0" src="https://freight.cargo.site/w/1000/i/50b99047f12aa37b1f4a39c560f621333195e8e8e8baaa7cc17001e1283d3510/Cover-Page-10.png" /> "The Artisan's Palette"<img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a02b89819b5d061b9c2060dc9ef222d2831d84f84b6c30503262bc2770fb7a85/Cover-Page-11.png" data-mid="196305910" border="0" src="https://freight.cargo.site/w/1000/i/a02b89819b5d061b9c2060dc9ef222d2831d84f84b6c30503262bc2770fb7a85/Cover-Page-11.png" />The "Artisan's Palette" we’ve crafted for our collection is rooted in the fawn color of the C1 mirror designed by Christine. This warm hue creates a perfect backdrop for the cooler autumn months, harmonizing seamlessly with Timberland's iconic wheat boot colorway. As the days shorten and leaves crisp into auburns, Christine's fawn mirror evokes that sense of groundedness, a return to origins—much like Timberland’s commitment to durability and authentic style. Our palette extends this fawn base into an analogous color scheme, effortlessly blending with Timberland's historic palette. The mix of maize, atomic tangerine, and terra cota—echo the natural world, drawing parallels to the colors that define an autumn landscape in Brooklyn New York. "The Domino Palette: Aqua Soul, Cultural Roots, Crafted Legacy"<img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7f5e3cd32c634b1b0c54bc1b68879c054087dc2f2861945f7f891bae3cb2edb6/Cover-Page-12.png" data-mid="196306222" border="0" src="https://freight.cargo.site/w/1000/i/7f5e3cd32c634b1b0c54bc1b68879c054087dc2f2861945f7f891bae3cb2edb6/Cover-Page-12.png" /> Our collection’s color palette draws direct inspiration from Christine's steel teal dominoes. Mirroring the Caribbean sea surrounding her native Dominican Republic—a poignant, tactile link to a heritage rich in family and community. This striking blue becomes the central color narrative. The steel teal is more than just a hue; it’s a statement. It captures her unique blend of heritage, creativity, and craftsmanship—a trifecta that also encapsulates Timberland’s core values of authentic style, rugged performance, and sustainability. The split complimentary elements pay homage to Timberland's commitment to timeless, enduring style, while the teal accents channel the spirited energy and personality of Christine. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/aa06918e09f3f3fb05252df59d200b4272df742c65d81d9947dc940000cf4fb5/35.png" data-mid="196306203" border="0" src="https://freight.cargo.site/w/1000/i/aa06918e09f3f3fb05252df59d200b4272df742c65d81d9947dc940000cf4fb5/35.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a8261ccefa8d1938249b1a043c6751fd3fb1fc59fb9541f659c8d76a696fa797/36.png" data-mid="196306204" border="0" src="https://freight.cargo.site/w/1000/i/a8261ccefa8d1938249b1a043c6751fd3fb1fc59fb9541f659c8d76a696fa797/36.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/db77e96b8277bd49b014c24592dd0b074399fc0f685f4c2663ba6d55d7799f72/52.png" data-mid="196306208" border="0" src="https://freight.cargo.site/w/1000/i/db77e96b8277bd49b014c24592dd0b074399fc0f685f4c2663ba6d55d7799f72/52.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/87746cdbc8c283991c2996f63c3ef6be06b9e8b376c451b8332099b832420de0/53.png" data-mid="196306209" border="0" src="https://freight.cargo.site/w/1000/i/87746cdbc8c283991c2996f63c3ef6be06b9e8b376c451b8332099b832420de0/53.png" /> Industrial Design https://elliottmcknight.com/Industrial-Design Thu, 06 Jun 2024 18:53:33 +0000 Elliott McKnight https://elliottmcknight.com/Industrial-Design Partners: OffsiteProject: Computer Mouse Design In the Offsite Student program, our Digital Tools assignment required designing a model as a final assembly, incorporating at least one functional part with a joint. For this project, I chose to design a computer mouse, a ubiquitous and essential device in our daily digital interactions. This project allowed me to explore the intersection of ergonomics, functionality, and aesthetics. <img width="3024" height="1316" width_o="3024" height_o="1316" data-src="https://freight.cargo.site/t/original/i/b5199c1a2707745ef6d68a516fe156fca63920feddff8408276ac194e01a5154/Computer_Mouse_2024-Jun-06_03-40-08AM-000_CustomizedView27994955104.png" data-mid="212438366" border="0" src="https://freight.cargo.site/w/1000/i/b5199c1a2707745ef6d68a516fe156fca63920feddff8408276ac194e01a5154/Computer_Mouse_2024-Jun-06_03-40-08AM-000_CustomizedView27994955104.png" /> <img width="3024" height="1316" width_o="3024" height_o="1316" data-src="https://freight.cargo.site/t/original/i/1326ddca6f239abe62e533fd8d4cae27110a45adb707359286c0628a5adf6e4d/Computer_Mouse_2024-Jun-06_03-40-19AM-000_CustomizedView3568970689.png" data-mid="212438367" border="0" src="https://freight.cargo.site/w/1000/i/1326ddca6f239abe62e533fd8d4cae27110a45adb707359286c0628a5adf6e4d/Computer_Mouse_2024-Jun-06_03-40-19AM-000_CustomizedView3568970689.png" /> <img width="3024" height="1316" width_o="3024" height_o="1316" data-src="https://freight.cargo.site/t/original/i/521288cd2dbd67d9a75b9c9699f7779229b3ea93210222d0c77dcd99554545d9/Computer_Mouse_2024-Jun-06_03-42-22AM-000_CustomizedView20614199161.png" data-mid="212438371" border="0" src="https://freight.cargo.site/w/1000/i/521288cd2dbd67d9a75b9c9699f7779229b3ea93210222d0c77dcd99554545d9/Computer_Mouse_2024-Jun-06_03-42-22AM-000_CustomizedView20614199161.png" /> <img width="3024" height="1316" width_o="3024" height_o="1316" data-src="https://freight.cargo.site/t/original/i/c203a0d73399643064f2ecd82baf218886024c94861f9273c8fef0288aeab3e6/Computer_Mouse_2024-Jun-06_03-42-10AM-000_CustomizedView30213040162.png" data-mid="212438368" border="0" src="https://freight.cargo.site/w/1000/i/c203a0d73399643064f2ecd82baf218886024c94861f9273c8fef0288aeab3e6/Computer_Mouse_2024-Jun-06_03-42-10AM-000_CustomizedView30213040162.png" /> Partners: Pensole Lewis College + TimberlandProject: PLC DiverCity (CMF Design) <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/20b4696a22b31f5d7b85302e87bb12605ab957befbd9523c355a42afe3255e3d/Cover-Page-14.png" data-mid="212438210" border="0" src="https://freight.cargo.site/w/1000/i/20b4696a22b31f5d7b85302e87bb12605ab957befbd9523c355a42afe3255e3d/Cover-Page-14.png" /> Out of hundreds of applicants I was selected&nbsp;in a group of 16 students for a five-week online program with VFCorp and Pensole Lewis College.&nbsp; I worked as a color and material designer in a team of 3. One apparel designer and one accesories designer. We worked directly on a project for Timberland by reimagining what Timberland will look like for the next 50 years to come.Problems:Adaptive Modular Attire: How can we provide our Creative Artisan with a versatile modular wardrobe that effortlessly transitions between work, commute, social engagements, and outdoor adventures, all while ensuring durability and performance for Fall/Winter '24?Elevated Safety Essentials: How can we craft stylish, innovative safety accessories – including safety glasses, ear plugs, and gloves – that not only prioritize protection during work but also resonate with the aesthetic sensibilities of the Creative Artisan? It was my responsibility to develop the target consumer, sustainable POV, design language, color palette and materials palette. Below is a recap of the project.&nbsp; <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/538ad03bd05008b33efb92ec535d4aee2e2be89976152e0999aba8079a58ace0/Cover-Page.png" data-mid="212438185" border="0" src="https://freight.cargo.site/w/1000/i/538ad03bd05008b33efb92ec535d4aee2e2be89976152e0999aba8079a58ace0/Cover-Page.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/96bf03721f29c27b5885b7672979aa6637d5d42552ee9d7643750f360ce92324/Cover-Page-2.png" data-mid="212438198" border="0" src="https://freight.cargo.site/w/1000/i/96bf03721f29c27b5885b7672979aa6637d5d42552ee9d7643750f360ce92324/Cover-Page-2.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/82d704bbf99169a1235bdacece06d3f7964c5d0b6798a142b7fc7101f27ad08d/Cover-Page-3.png" data-mid="212438199" border="0" src="https://freight.cargo.site/w/1000/i/82d704bbf99169a1235bdacece06d3f7964c5d0b6798a142b7fc7101f27ad08d/Cover-Page-3.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6f51de468f181fdadecbd8540163ad65b3b7e719591d6f9d6dc7340f052fd26c/Cover-Page-4.png" data-mid="212438200" border="0" src="https://freight.cargo.site/w/1000/i/6f51de468f181fdadecbd8540163ad65b3b7e719591d6f9d6dc7340f052fd26c/Cover-Page-4.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/745b3c5ed3400c71b119339d488f7841896c361038bccacd8a6870e4571c542a/Cover-Page-6.png" data-mid="212438202" border="0" src="https://freight.cargo.site/w/1000/i/745b3c5ed3400c71b119339d488f7841896c361038bccacd8a6870e4571c542a/Cover-Page-6.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/14785480019beabac7edc704702324784d86ca1e7f5c288771a3f47d3c067152/32.png" data-mid="212438188" border="0" src="https://freight.cargo.site/w/1000/i/14785480019beabac7edc704702324784d86ca1e7f5c288771a3f47d3c067152/32.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e8638baea03d7ed7c0c90023730433186669a9fdf6629d815a77d34464d2d1a0/33.png" data-mid="212438189" border="0" src="https://freight.cargo.site/w/1000/i/e8638baea03d7ed7c0c90023730433186669a9fdf6629d815a77d34464d2d1a0/33.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cbe12e072eed7ea713bdc8f032b076bb293ad805860f25c0e000eebd2c59e44c/34.png" data-mid="212438190" border="0" src="https://freight.cargo.site/w/1000/i/cbe12e072eed7ea713bdc8f032b076bb293ad805860f25c0e000eebd2c59e44c/34.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9f65ebbc110bfff802e5e9b3b3dafdc24a5c0527469aff10a8bdc576a6ffe5ae/51.png" data-mid="212438195" border="0" src="https://freight.cargo.site/w/1000/i/9f65ebbc110bfff802e5e9b3b3dafdc24a5c0527469aff10a8bdc576a6ffe5ae/51.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8f3e4b71a9711592bce5bb7e655c2080514f46eef61f797f6799478922fac148/47.png" data-mid="212438194" border="0" src="https://freight.cargo.site/w/1000/i/8f3e4b71a9711592bce5bb7e655c2080514f46eef61f797f6799478922fac148/47.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/50b99047f12aa37b1f4a39c560f621333195e8e8e8baaa7cc17001e1283d3510/Cover-Page-10.png" data-mid="212438186" border="0" src="https://freight.cargo.site/w/1000/i/50b99047f12aa37b1f4a39c560f621333195e8e8e8baaa7cc17001e1283d3510/Cover-Page-10.png" /> "The Artisan's Palette"<img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a02b89819b5d061b9c2060dc9ef222d2831d84f84b6c30503262bc2770fb7a85/Cover-Page-11.png" data-mid="212438187" border="0" src="https://freight.cargo.site/w/1000/i/a02b89819b5d061b9c2060dc9ef222d2831d84f84b6c30503262bc2770fb7a85/Cover-Page-11.png" />The "Artisan's Palette" we’ve crafted for our collection is rooted in the fawn color of the C1 mirror designed by Christine. This warm hue creates a perfect backdrop for the cooler autumn months, harmonizing seamlessly with Timberland's iconic wheat boot colorway. As the days shorten and leaves crisp into auburns, Christine's fawn mirror evokes that sense of groundedness, a return to origins—much like Timberland’s commitment to durability and authentic style. Our palette extends this fawn base into an analogous color scheme, effortlessly blending with Timberland's historic palette. The mix of maize, atomic tangerine, and terra cota—echo the natural world, drawing parallels to the colors that define an autumn landscape in Brooklyn New York. "The Domino Palette: Aqua Soul, Cultural Roots, Crafted Legacy"<img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7f5e3cd32c634b1b0c54bc1b68879c054087dc2f2861945f7f891bae3cb2edb6/Cover-Page-12.png" data-mid="212438208" border="0" src="https://freight.cargo.site/w/1000/i/7f5e3cd32c634b1b0c54bc1b68879c054087dc2f2861945f7f891bae3cb2edb6/Cover-Page-12.png" /> Our collection’s color palette draws direct inspiration from Christine's steel teal dominoes. Mirroring the Caribbean sea surrounding her native Dominican Republic—a poignant, tactile link to a heritage rich in family and community. This striking blue becomes the central color narrative. The steel teal is more than just a hue; it’s a statement. It captures her unique blend of heritage, creativity, and craftsmanship—a trifecta that also encapsulates Timberland’s core values of authentic style, rugged performance, and sustainability. The split complimentary elements pay homage to Timberland's commitment to timeless, enduring style, while the teal accents channel the spirited energy and personality of Christine. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/aa06918e09f3f3fb05252df59d200b4272df742c65d81d9947dc940000cf4fb5/35.png" data-mid="212438191" border="0" src="https://freight.cargo.site/w/1000/i/aa06918e09f3f3fb05252df59d200b4272df742c65d81d9947dc940000cf4fb5/35.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a8261ccefa8d1938249b1a043c6751fd3fb1fc59fb9541f659c8d76a696fa797/36.png" data-mid="212438192" border="0" src="https://freight.cargo.site/w/1000/i/a8261ccefa8d1938249b1a043c6751fd3fb1fc59fb9541f659c8d76a696fa797/36.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/db77e96b8277bd49b014c24592dd0b074399fc0f685f4c2663ba6d55d7799f72/52.png" data-mid="212438196" border="0" src="https://freight.cargo.site/w/1000/i/db77e96b8277bd49b014c24592dd0b074399fc0f685f4c2663ba6d55d7799f72/52.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/87746cdbc8c283991c2996f63c3ef6be06b9e8b376c451b8332099b832420de0/53.png" data-mid="212438197" border="0" src="https://freight.cargo.site/w/1000/i/87746cdbc8c283991c2996f63c3ef6be06b9e8b376c451b8332099b832420de0/53.png" /> Video https://elliottmcknight.com/Video Thu, 08 Jun 2023 02:14:06 +0000 Elliott McKnight https://elliottmcknight.com/Video Project: Operation Hope (Hope Global Forums) Project: The Institute of Black Imagination (Social Announcement) Graphic Design https://elliottmcknight.com/Graphic-Design Wed, 08 Nov 2023 19:25:40 +0000 Elliott McKnight https://elliottmcknight.com/Graphic-Design <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/cc99126ab086c8d34ed6075fb14c878a19c159186f9a44933063b5e241ee9c4e/verizon-pro-am-graphic.png" data-mid="196303417" border="0" src="https://freight.cargo.site/w/1000/i/cc99126ab086c8d34ed6075fb14c878a19c159186f9a44933063b5e241ee9c4e/verizon-pro-am-graphic.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/5078d283b32a702f8e4a9668b293dd98db29e5233b873b7acaf23c99c6f4e7d8/nifemi-marcus-bello-research-asset.png" data-mid="213314969" border="0" src="https://freight.cargo.site/w/1000/i/5078d283b32a702f8e4a9668b293dd98db29e5233b873b7acaf23c99c6f4e7d8/nifemi-marcus-bello-research-asset.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/22ca628acf26f051f0a109c26a72538a78fad6306be2323b39b56c23e9dc897b/algee-smith-9x16.png" data-mid="196303054" border="0" src="https://freight.cargo.site/w/1000/i/22ca628acf26f051f0a109c26a72538a78fad6306be2323b39b56c23e9dc897b/algee-smith-9x16.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/6cb08e0478868bf61e76a45dad970bba00ed5d4911d7f78942f5ce56f4406d19/omar-mitchell-gallery-story.png" data-mid="196301454" border="0" src="https://freight.cargo.site/w/1000/i/6cb08e0478868bf61e76a45dad970bba00ed5d4911d7f78942f5ce56f4406d19/omar-mitchell-gallery-story.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/3d9007fecc953803c5f9db50f9236802311c08d18f168341871e9101cca16b77/jsn-flyer-omar-mitchell.png" data-mid="196302138" border="0" src="https://freight.cargo.site/w/1000/i/3d9007fecc953803c5f9db50f9236802311c08d18f168341871e9101cca16b77/jsn-flyer-omar-mitchell.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/2da77b3988bb0f31d48ed1584c4a45a276c2926e05f527ce204ee80a5d721435/future-os.png" data-mid="196302061" border="0" src="https://freight.cargo.site/w/1000/i/2da77b3988bb0f31d48ed1584c4a45a276c2926e05f527ce204ee80a5d721435/future-os.png" /> <img width="1500" height="2000" width_o="1500" height_o="2000" data-src="https://freight.cargo.site/t/original/i/490c12856cf01fbae837b717fdf5146e41ade46960f637a3fbd601034ba2499f/t-pain-studio-sessions-home-page.png" data-mid="196302225" border="0" src="https://freight.cargo.site/w/1000/i/490c12856cf01fbae837b717fdf5146e41ade46960f637a3fbd601034ba2499f/t-pain-studio-sessions-home-page.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/fd4d27ffb45494cd06304ade6b039fdd84e25be734522b5e0573cf8d855b8219/neightborhood-market-shop-now.png" data-mid="196301526" border="0" 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data-src="https://freight.cargo.site/t/original/i/fd5e7dae269bd395bf9bf42c60bc8c6ee4c3566d39829ea2f9d13a9725adb872/black-creative-power-banner.png" data-mid="196301992" border="0" src="https://freight.cargo.site/w/1000/i/fd5e7dae269bd395bf9bf42c60bc8c6ee4c3566d39829ea2f9d13a9725adb872/black-creative-power-banner.png" /> <img width="720" height="720" width_o="720" height_o="720" data-src="https://freight.cargo.site/t/original/i/4fbe76a44b5f748ab38e0657b9c368d6031637030d2e67872f0530f93dd57a44/2-is-better-than-1-google-thumbnail.png" data-mid="196301858" border="0" src="https://freight.cargo.site/w/720/i/4fbe76a44b5f748ab38e0657b9c368d6031637030d2e67872f0530f93dd57a44/2-is-better-than-1-google-thumbnail.png" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/d014b6bb9f93c9e983c020bb48db446407af670baed05826a55cb927be210102/banvoa-announcement-thumbnail.jpg" data-mid="196301987" border="0" src="https://freight.cargo.site/w/1000/i/d014b6bb9f93c9e983c020bb48db446407af670baed05826a55cb927be210102/banvoa-announcement-thumbnail.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/b965651a7b3ecf2dabef3ff9403b12d6d49d38c6868f16996482aff32a438424/sonic-room-invite.png" data-mid="196302283" border="0" src="https://freight.cargo.site/w/1000/i/b965651a7b3ecf2dabef3ff9403b12d6d49d38c6868f16996482aff32a438424/sonic-room-invite.png" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/f9fe95200e7a564ce842017fba131e55a46421d6124c99cc1065837a51d9e126/16-1.jpeg" data-mid="196302521" border="0" src="https://freight.cargo.site/w/1000/i/f9fe95200e7a564ce842017fba131e55a46421d6124c99cc1065837a51d9e126/16-1.jpeg" /> <img width="1500" height="1508" width_o="1500" height_o="1508" data-src="https://freight.cargo.site/t/original/i/ff3f2f687c9b23910e2d790bb866eeef303c3dcb97fb60fd0a898e1f2f531c16/r---d-spotify-cover-art-1.jpeg" data-mid="196302517" border="0" src="https://freight.cargo.site/w/1000/i/ff3f2f687c9b23910e2d790bb866eeef303c3dcb97fb60fd0a898e1f2f531c16/r---d-spotify-cover-art-1.jpeg" /> <img width="1200" height="1855" width_o="1200" height_o="1855" data-src="https://freight.cargo.site/t/original/i/89db38a7bc41c996814bf7d5113e638e2b160af39bba75813a42d0480e26a73d/2017finalfestivalflyersatsunday.jpg" data-mid="196302579" border="0" src="https://freight.cargo.site/w/1000/i/89db38a7bc41c996814bf7d5113e638e2b160af39bba75813a42d0480e26a73d/2017finalfestivalflyersatsunday.jpg" /> Event Production https://elliottmcknight.com/Event-Production Wed, 08 Nov 2023 19:46:48 +0000 Elliott McKnight https://elliottmcknight.com/Event-Production Project: Overnight Success Cam Kirk celebrates his 10th year as a photographer showcasing never before seen behind the scenes footage of Future, Young Thug, Migos, Travis Scott and more.&nbsp; Project: Omar Mitchell Gallery In partnership with Framebridge, Cam Kirk Studios hosts a quarterly residency for creatives to exhibit their work. Framebridge will provide framing for each selected artists’ pieces at no cost to them. Each exhibition included an artist talk, launch event along with the added opportunity to sell their work. Project: Cam Kirk Foundation Launch Cam Kirk announces the launch of his new Non-Profit "The Cam Kirk Foundation". The foundation's mission is to positively impact community and the world through creativity and the arts! Project: The Book Fair During COVID 2020, The Publik Library hosted a virtual event with Playlab, Inc.’s founder, Archie Lee Coates. Archie discusses his “library card” and details the influences that led him to becoming a multi-hyphenate creative.&nbsp; Project: Adidas Sneaker Design Workshop A Ma Maniere partnered with Adidas &amp; Educated Guess to conduct a “pop-up school” based around footwear design. The premise of the workshop was to allow the local Atlanta community to see the process of what it means to be a footwear designer. &nbsp; Two designers from Adidas’ HQ helped guide the student group through a design session that included how to make a design brief, moodboard, concept and sketching. For example, the students had to figure out a hypothetical question: What if Cartier wanted to create an NMD with Adidas- what does that look like and why. Project: Adidas Sound Lab Social Status teamed up with Adidas Sound Labs, whose mission is to give resources and opportunities to future generations in music education. This is done by building a studio space for up and coming creatives to use. The sessions of the Soundlab had 18 students from different backgrounds throughout the United States. Each week, different mentors from creative industries host a 2-hour session aimed at different topics to help the students gain insight within the music and creative industry. Project: Atlanta United Kings Become Legends Exhibit In support of the Unite &amp; Conquer Cancer month, Atlanta United teamed up with A Ma Maniere to create the Kings Become Legends Exhibit. An interactive three-day exhibit celebrating the club’s most iconic moments.During the experience, consumers were able to purchase Atlanta United photography, access customized products, and enjoy the “Hammer in the Golden Spike” virtual reality experience. Project: Jordan Proto Max 720 Launch <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/095e9eb101f74eca977b86c3ffb39555824c5d499495aedb54dbcc631b893d82/DSC09794.jpg" data-mid="196328503" border="0" src="https://freight.cargo.site/w/1000/i/095e9eb101f74eca977b86c3ffb39555824c5d499495aedb54dbcc631b893d82/DSC09794.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/fc14185098f312615a49dd79b9c21d1fadbbe062872155a3b1d3eba8c202789e/DSC09723.jpg" data-mid="196328485" border="0" src="https://freight.cargo.site/w/1000/i/fc14185098f312615a49dd79b9c21d1fadbbe062872155a3b1d3eba8c202789e/DSC09723.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/a4c375cf2318759eabe9ba3e6a22b772bcf6b7667a233392e605fa3640558ed6/DSC09827.jpg" data-mid="196328508" border="0" src="https://freight.cargo.site/w/1000/i/a4c375cf2318759eabe9ba3e6a22b772bcf6b7667a233392e605fa3640558ed6/DSC09827.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/c770749e48fa0cdb263ef7285afbb106c3eb8be3e5545c0b53bcebdb62277b6e/DSC09802.jpg" data-mid="196328509" border="0" src="https://freight.cargo.site/w/1000/i/c770749e48fa0cdb263ef7285afbb106c3eb8be3e5545c0b53bcebdb62277b6e/DSC09802.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/be1236a0ec0937538c3fc2446b496d6a6b4823be858a22711e990d9e0ff593fb/DSC09928.jpg" data-mid="196328510" border="0" src="https://freight.cargo.site/w/1000/i/be1236a0ec0937538c3fc2446b496d6a6b4823be858a22711e990d9e0ff593fb/DSC09928.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/974f21e2006d08a7248fc19ef2bb67aa0e98e1aa0c735bd94904ccf6c0c6150c/DSC09710.jpg" data-mid="196328512" border="0" src="https://freight.cargo.site/w/1000/i/974f21e2006d08a7248fc19ef2bb67aa0e98e1aa0c735bd94904ccf6c0c6150c/DSC09710.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/1279140f2812c58440dd928fe91c9628a3287b2de4db79e636ca80b507edd3b1/1-6.jpg" data-mid="196328513" border="0" src="https://freight.cargo.site/w/1000/i/1279140f2812c58440dd928fe91c9628a3287b2de4db79e636ca80b507edd3b1/1-6.jpg" /> <img width="2000" height="1334" width_o="2000" height_o="1334" data-src="https://freight.cargo.site/t/original/i/98870348f14ffee250f9c45fccb78f35f20a7d8be1454cda56acdc4b6207bc4a/1-15.jpg" data-mid="196328515" border="0" src="https://freight.cargo.site/w/1000/i/98870348f14ffee250f9c45fccb78f35f20a7d8be1454cda56acdc4b6207bc4a/1-15.jpg" /> Project: Assembly Required: Teyana Taylor’s House of Petunia (Premier) <img width="2520" height="1256" width_o="2520" height_o="1256" data-src="https://freight.cargo.site/t/original/i/56b8307e23ede619a4d1dc4d8721e7e58d3be318b6e2a551ebd659888bdb956a/Teyana-Taylor.jpg" data-mid="196328090" border="0" src="https://freight.cargo.site/w/1000/i/56b8307e23ede619a4d1dc4d8721e7e58d3be318b6e2a551ebd659888bdb956a/Teyana-Taylor.jpg" /> <img width="4608" height="2592" width_o="4608" height_o="2592" data-src="https://freight.cargo.site/t/original/i/21e0acdd5c9698400ae37eb965005da5e14f2430e1de5d81bbce12c154ccccc8/_2240083.jpg" data-mid="196328104" border="0" src="https://freight.cargo.site/w/1000/i/21e0acdd5c9698400ae37eb965005da5e14f2430e1de5d81bbce12c154ccccc8/_2240083.jpg" /> <img width="4608" height="2592" width_o="4608" height_o="2592" data-src="https://freight.cargo.site/t/original/i/6ddb846eb935c7652d8941de0872a424e5d87c0c302fc7a0b00c71db64dd4e35/_2240112.jpg" data-mid="196328105" border="0" src="https://freight.cargo.site/w/1000/i/6ddb846eb935c7652d8941de0872a424e5d87c0c302fc7a0b00c71db64dd4e35/_2240112.jpg" /> <img width="4608" height="2592" width_o="4608" height_o="2592" data-src="https://freight.cargo.site/t/original/i/280c840fa4820d48cfb62df7d246ccd1516e895106734e2bb2a150ba902f2f70/_2240150.jpg" data-mid="196328112" border="0" src="https://freight.cargo.site/w/1000/i/280c840fa4820d48cfb62df7d246ccd1516e895106734e2bb2a150ba902f2f70/_2240150.jpg" /> <img width="4608" height="2592" width_o="4608" height_o="2592" data-src="https://freight.cargo.site/t/original/i/defcb759786d4191ee8b41e7b04170175df15c4d7dbd5588a4cbb506dbcd63c9/_2240172.jpg" data-mid="196328115" border="0" src="https://freight.cargo.site/w/1000/i/defcb759786d4191ee8b41e7b04170175df15c4d7dbd5588a4cbb506dbcd63c9/_2240172.jpg" /> <img width="3262" height="2592" width_o="3262" height_o="2592" data-src="https://freight.cargo.site/t/original/i/ae486fd1988480f5c469414934e90a467b3ea10d166cff83102c270ed4b75cf0/_2240031.jpg" data-mid="196328117" border="0" src="https://freight.cargo.site/w/1000/i/ae486fd1988480f5c469414934e90a467b3ea10d166cff83102c270ed4b75cf0/_2240031.jpg" /> Red Bull and Teyana Taylor released a documentary titled Assembly Required: Teyana Taylor’s House of Petunia. It is a full length, one-hour documentary that closely follows the collaborative process of Teyana’s iconic performance at Red Bull Music Festival New York. Raw and unfiltered, the film reveals every painstaking step that made the House of Petunia show possible.Red Bull and The Aunties partnered with beSOCIAL in order to premier the documentary for an audience.