Elliott McKnight is a Creative Director based in Brooklyn, NY.

Role: Creative Direction

Built from a timeless classic and the essence of modern coveted silohuettes, The Nike Waffle One is feuled by decades of passionate stories of each consumer’s love for the culture.

Nike and The Whitaker Group have come together for an exclusive release of the Waffle One. For the campaign, the goal was to highlight local champions in the Atlanta market.  

Below are images showcasing the work produced.